Chop Suey...the Font, Is it Racist?

Upon his death in November 1901, the Sunday Call newspaper in San Francisco devoted an entire page in tribute to Li Hung Chang, a powerful statesman, and diplomat, who they dubbed the "Yellow Napoleon." Such recognition was deserving, but I wondered if the font chosen for headers was not in poor taste. Known variously as Chop Suey font or later in the 1950s as Mandarin font, it was created in 1883 by the Cleveland Foundry and has become the go-to graphic whenever one wants to emphasize the foreign or exotic aspect of Chinese, and other Asians.

    Critics, such as Crystal Wang, of the font have argued it perpetuates a harmful, if not outright racist, stereotype.

Wang cites two egregious uses of the Chop Suey font in advertising Chinese food and promoting 'humor' on clothing items.

Political campaign ads have used the font to invoke imagery of Chinese, and other Asian, candidates for political offices as foreigners.

On the other hand, it must be recognized that Chinese restaurants have employed Chop Suey font in ads and menus for decades and might be accused of promoting its use.  However, Chinese restaurants promoting Chinese food would seem more justified than a clothing brand in using Chop Suey font.

 The comedienne, Margaret Cho, who is Korean lamented how the Chop Suey font boxed her in the way she was promoted.

Oh if I had a dollar for every time I have seen ads promoting me with racist caricatures, fonts or descriptions – I would have many, many, many dollars, flying off me like lettuce leaves that you could roll up some rice and dried shrimp and chili paste in. The first time was when I was about 16 or 17, on a wall of hastily pinned up notices for upcoming shows. My name blazed in big bright letters in the Chop Suey font, pointy, sword shaped lines to create words, familiar from Chinese restaurants and pretty much anything of Asian origin repackaged and sold everywhere that is not Asia.

Under my name, which was tremendously exciting to see in print, way back then, no matter what font it was in, was a small caricature of a coolie, in a rice paddy hat, with bucked teeth and holding chopsticks, rice spilling out everywhere. The futility of rice eaten with chopsticks – this has never made sense to me. It’s very hard to pick up these tiny pieces of food with sticks. I haven’t gotten the hang of it yet. I am not sure I will ever, if I haven’t by now.

   

Finally, perhaps it is fitting that the 1901 newspaper articles on Li Hung Chang used Chop Suey font. After all, it is believed that "chop suey" __the dish was literally invented for him on a visit to New York and Philadelphia in 1893!